Insights
August 1, 2022

9 Top Media Targets for Household Items Brands

What makes the cut?

When making this list, we had to make some cuts. So here's the 5 requirements each outlet needed to make the list:

  • You might have never heard of them.
  • Get millions of visitors every month. Shown as Traffic.
  • Have a very strong domain authority. Shown as DA.
  • Have content covering household items.
  • And they links to product pages!

And without further ado.

Well+Good - Traffic: 8.8M, DA: 80

Well+Good is a health and wellness website that caters to individuals interested in leading a healthy, balanced lifestyle. They offer expert advice, tips, and guidance on a variety of topics, including nutrition, fitness, and mindfulness, to help their audience live their best life. Well+Good stands out by offering a holistic approach to health and wellness, covering topics beyond just physical fitness.

Refinery29 - Traffic: 9.6M, DA: 86

Refinery29 is a lifestyle website focused on fashion, beauty, and pop culture for young, fashion-forward women. They provide their audience with the latest trends, inspiration, and advice to help them look and feel their best. Refinery29 differentiates itself by providing a fresh and modern perspective on fashion, beauty, and lifestyle specifically for young women.

Apartment Therapy - Traffic: 9.9M, DA: 85

Apartment Therapy is a popular online publication that provides home design and decor inspiration to individuals who enjoy decorating their homes. They offer practical tips, advice and resources to help readers create beautiful and functional living spaces. Apartment Therapy sets itself apart by focusing exclusively on home design and decor, offering a wealth of practical tips and inspiration for those passionate about their living spaces.

Live Strong - Traffic: 23.0M, DA: 90

Live Strong is a health and wellness website that caters to individuals who want to live a fit and healthy life. They provide valuable information, resources and inspiration on fitness, nutrition, and wellness. Live Strong sets itself apart by focusing on helping individuals achieve their fitness and wellness goals, with a wide range of resources and inspiration to support their journey.

Real Simple -Traffic: 26.0M, DA: 88

Real Simple is a lifestyle website that provides its audience with valuable tips and inspiration on simplifying their lives. They cover a wide range of topics from food, home, and style to money, family and travel. Real Simple stands out by providing a unique focus on simplifying life, offering practical tips and advice on a wide range of topics.

MindBodyGreen - Traffic: 33.1M, DA: 86

MindBodyGreen is a leading online publication that provides its audience with valuable information and resources on holistic health and wellness. They offer practical tips and advice on fitness, nutrition, mindfulness, and more. MindBodyGreen is unique in its holistic approach to health and wellness, combining conventional wisdom with alternative and natural approaches.

Better Homes & Gardens - Traffic: 34.9M, DA: 90

Better Homes & Gardens is a popular home and garden magazine that provides its audience with inspiration and practical advice on home design, gardening, and lifestyle. They offer valuable tips and resources for individuals who enjoy creating and maintaining beautiful homes. Better Homes & Gardens sets itself apart by offering inspiration and practical advice on creating beautiful and functional homes, making it a go-to source for home design and garden enthusiasts.

House Beautiful- Traffic: 57M, DA: 89

House Beautiful is a leading home and design magazine that caters to individuals who are passionate about interior design and decorating. They offer inspiration, practical tips, and resources on creating beautiful and functional living spaces. House Beautiful stands out for its focus on interior design and decorating, offering a wealth of inspiration and practical tips for those passionate about their homes.

Good Housekeeping - Traffic: 322M, DA: 89

Good Housekeeping is a popular home and lifestyle magazine that provides its audience with valuable tips and advice on home, health, beauty, and more. They offer practical and reliable information to help individuals lead a happier and healthier life. Good Housekeeping is unique in its focus on providing practical and reliable advice on a wide range of topics, including health, beauty, and home life.

Spongebob giving a thumbs up.

Getting mentioned by a home decor website like Good Housekeeping is a valuable opportunity for companies in the home decor and furnishings industry. Good Housekeeping has a large and engaged audience of home decor enthusiasts and early adopters who look to the magazine for reliable advice, inspiration and resources on home design, decor, and lifestyle. Being featured on such a platform can significantly increase brand visibility and credibility, as well as drive traffic and sales to a company's website.

A positive review or mention from a reputable source like Good Housekeeping can also help build brand trust, establish a company as a leader in the field, and attract new customers who are looking for products and services that meet their high standards. Additionally, Good Housekeeping's readers are often loyal and repeat buyers, which means that a single mention can lead to long-term benefits for a company. In conclusion, getting mentioned by a home decor website like Good Housekeeping is a powerful tool for companies looking to grow their business and establish themselves as a leader in the industry.